2 September 2026

OpenAI's ChatGPT ad product hits $1B annual revenue pace

First reported

CNBC ran this on , 2 days before the next source picked it up.

  • OpenAI launched an advertising system within ChatGPT that achieved $1 billion in annualized revenue within 200 days of launch.
  • Tens of thousands of advertisers are using the product across more than 40 countries to show targeted ads based on conversation context.

How it was covered